Continental’s “Symvallo Asfalos” contribution to the “Smile of The Child”

Aiding the needs of vulnerable social groups, Continental Greece organises traffic education lessons for the children of the “Smile of The Child” Organisation.

The importance of corporate responsibility for the development and improvement of the living conditions of citizens in Greece is consistently promoted by the Continental tire company of Greece, though the actions of the “Symvallo Asfalos” (Safely Contribute) program.

Since 2012, Continental has been continuously supporting ‘Smile of The Child’, covering, for free, the needs of all the vehicles of the Organisation (passenger, ambulance, minibus, van) tires so that children and workers can enjoy safe transport, during their journey.

In this context, on Saturday, November 2, 2019, Continental -EMA S.A. organized a traffic education workshop for 20 “Smile of The Child” children, aged 7-14, living in the “Smile of The Child” homes in Attica. The training took place at the Traffic Education Park for children, “Jumicar”, in Nea Makri, Attica. The children were welcomed by the park’s experienced training staff who, after receiving a comprehensive theoretical briefing on traffic signs and basic rules, participated, always wearing helmets and seat belts, in a simulation of a real driving of small petrol cars in city road traffic conditions, following all the necessary instructions. The route the children drove was extremely demanding, as it consisted of 4 traffic junctions with 29 traffic lights and a train crossing~ The day was filled with excitement and games in the park grounds, as well as lunch and gifts for the children. EMA SA’s Marketing Director, Mr. Nikos Fokas, said at the end of the event: “Continental invests in the value of safe driving and wider social offering for the sensitive groups of the population. Today, with great pleasure, we have welcomed the children of the “Smile” to have fun and to start, at early age, learning, experientially and not by memorising information, the importance of proper car driving but also the ideal use of roads from another position, this of pedestrians, motorcyclists or cyclists. Only in this way will children become responsible drivers in future and help eliminate the problem of road accidents. In Continental EMA A.E. we are committed to continuing out today’s initiative. “